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Web Copy

Web Copy Matters

Why is good copywriting so important? Do not think of your web content as an add-on or an […]

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Are About Us Pages Necessary?

Why do I need an “About Us” page? “About Us” is one of the most important pages on […]

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How to write an About Us page that works

Your website needs an “About Us” page. It is a must-have page for all business websites. No question, […]

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How to Win Friends and Influence People Online

There are a number of things that cause a website visitor to like or dislike your website. A […]

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Generating Leads Online

Unless you’ve got an e-commerce / shopping cart website, the focus of your website is to generate an […]

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Why Websites Fail

The days where you could simply whack up a couple of pages on the web and expect to […]

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WIIFM

The fact is nobody really cares who you are or what you are in business to do. People […]

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Best Headlines Ever Written Vol 2

Further best selling headlines of all time… The Crimes We Commit Against Our Stomachs Test Your Ability To […]

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Best Headlines Ever Written

70% of a message in web copy is in the headline. Here I’ve compiled some of the best […]

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Six Top Tips For Writing Web Headings

Headings are the eye catching text that gives a potential reader the snapshot of what your article is […]

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