Face it – Facebook Marketing is Crap

I’m probably going to get hate mail for this article, but hey I can live with that. It wasn’t so long ago that there was no such thing as Facebook. In fact Facebook only kicked off in 2004. It has gone mental and now there is reported to be over 800...

Web Designers Are (insert expletive) Liars

I’m tired and sick, and sick and tired of seeing web designers saying that they produce Google optimised websites: when so often they don’t. Many purport to be NZ SEO experts, or at least specialists in search engine optimisation. Often with a two-minute check I see...

Best Headlines Ever Written Vol 2

Further best selling headlines of all time… The Crimes We Commit Against Our Stomachs Test Your Ability To Ever Grow Up Here Is A Way To Become Tight, Lean, Attractive And Remarkably Healthy In Just 45 Minutes Three Times A Week. Doctors Prove 2 Out Of 3 Woman...

Best Headlines Ever Written

70% of a message in web copy is in the headline. Here I’ve compiled some of the best selling headlines of all time. Creating a winning headline can take a lot of experience and testing, so it’s always nice to have a short cut. By adapting headlines that...