A Website is NOT a Business

by | Feb 27, 2015 | eCommerce, Marketing

There’s a myth purported by some internet marketers that “if you build it they will come”. They teach that to be successful all you do is simply build a pretty website and by next Tuesday at 4 O’clock you’ll be a millionaire. Man I wish...

Business Without Advertising – Are You Mental?

by | Feb 27, 2015 | Marketing

In these economic times the last thing business owners should do is cut advertising and marketing. Lead generation creates new customers and new customers create the life blood of any business – cash flow. This following cartoon says it best… No matter how...

Online / Offline Marketing Integration

by | Feb 27, 2015 | Marketing

You can’t sell a secret. You’ve probably heard me say that before. If people don’t know about you then odds are no matter how wonderful your product or service is, sooner or later you’ll go bust because of lack of clients. Marketing, or at...