Are About Us Pages Necessary?

Why do I need an “About Us” page? “About Us” is one of the most important pages on your website. When visitors land on your website, they’re normally on your home page. If they’re interested in learning more, they will then go to your “About Us” page. It...

How to write an About Us page that works

Your website needs an “About Us” page. It is a must-have page for all business websites. No question, no discussion. After the homepage, the “About Us” page is usually the most viewed web page. It is where people look to see if you’re real, they can trust you...

Pros & Cons of Small Business Websites

Do I Need a Website for My Small Business? “If your business is not on the internet, then your business will be out of business.” – Bill Gates. Asking whether small business need to have a website is comparable to asking whether businesses should...

Face it – Facebook Marketing is Crap

I’m probably going to get hate mail for this article, but hey I can live with that. It wasn’t so long ago that there was no such thing as Facebook. In fact Facebook only kicked off in 2004. It has gone mental and now there is reported to be over 800...

A Search Engine Optimisation Tip

Getting clear about what your target market is looking for is the first key to successful web marketing. The great thing about marketing online is that it’s easy to quickly and cheaply find out what keywords people use to search for businesses like yours, and...